Breathe Easy Duct Cleaning

What does clean air look like?

THE CHALLENGE

Breathe Easy Duct Cleaning Ltd believes that proper maintenance of air ducts can contribute to better health. Breathe Easy Duct Cleaning Ltd specializes in cleaning and maintaining industrial ducts and hood exhausts and wanted to bring these same tools, techniques and benefits to the residential market.

THE SOLUTION

CMG Design​ was extensively briefed to understand the difference in cleaning methods and the potential health benefits to maintaining clean air ducts. Choosing a "greener" color palette and supporting graphic elements, CMG Design worked to develop an identity showing how cleaner air can lead to better living.